FOXYMORON
The work i have done being a social media manager at foxymoron
Co-ordinating with clients to understand their main objective for being on Digital, and carving out impactful Digital strategies, based on their specifications.
- Ensuring effective Online/Offline integration in strategies, thus leading to measurable gains for the Brand.
Representing Brands on various Social Media platforms like Facebook, Twitter, Pinterest, etc.
- Updating the Brand pages regularly with relevant, yet interesting content, matching up with the Brand tonality.
- Analysing the Brand performance on various Digital platforms, with the help of various tools such as Facebook Analytics, Google Analytics, Youtube Analytics, TweetStats.
- Suggesting and implementing various contest ideas that lead to Brand visibility and virality.
- Running relevant Twitter hashtags, conducting Twinterviews & Tweet-ups to increase Brand interactions on Twitter.
- Creating & maintaining the Brands’ YouTube channels & Websites.
- Running Watch & Win contests to increase views on the Brands’ YouTube channels.
- Creating several boards on Pinterest, based on the Brand imagery, and running contests to increase the follower base.
- Designing & fleshing out relevant, fun Applications on Facebook, with elaborate wireframes.
Chalking out attractive Creatives for Digital & Traditional Promotions.
- Sketching effective Landing pages, Hoardings, Banners, Tent-cards, Brochures, etc. and actualising them with the expertise of the Design team.
Creating Facebook and Google banner ads in accordance with the nature and activities of the Brand.
- Coordinating with the Ad spends team to ascertain optimum conversions within the allocated budgets.
- Ensuring effective Online/Offline integration in strategies, thus leading to measurable gains for the Brand.
Representing Brands on various Social Media platforms like Facebook, Twitter, Pinterest, etc.
- Updating the Brand pages regularly with relevant, yet interesting content, matching up with the Brand tonality.
- Analysing the Brand performance on various Digital platforms, with the help of various tools such as Facebook Analytics, Google Analytics, Youtube Analytics, TweetStats.
- Suggesting and implementing various contest ideas that lead to Brand visibility and virality.
- Running relevant Twitter hashtags, conducting Twinterviews & Tweet-ups to increase Brand interactions on Twitter.
- Creating & maintaining the Brands’ YouTube channels & Websites.
- Running Watch & Win contests to increase views on the Brands’ YouTube channels.
- Creating several boards on Pinterest, based on the Brand imagery, and running contests to increase the follower base.
- Designing & fleshing out relevant, fun Applications on Facebook, with elaborate wireframes.
Chalking out attractive Creatives for Digital & Traditional Promotions.
- Sketching effective Landing pages, Hoardings, Banners, Tent-cards, Brochures, etc. and actualising them with the expertise of the Design team.
Creating Facebook and Google banner ads in accordance with the nature and activities of the Brand.
- Coordinating with the Ad spends team to ascertain optimum conversions within the allocated budgets.
Marketing trainee with mitashi
I have worked for 2 months at Mitashi Edutainment Pvt. Ltd. as a part of my MBA course structure. As a part of the organization, I added Value in terms of helping Mitashi to identify its key problems using tools such as Questionnaire survey and Mystery shopping & I also helped in providing Recommendations for the same.